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Limba is a new name for an established business – City Finance Business Lending. As one of Australia’s most experienced business lenders, City Finance has a proud 20-year business history behind them.
If you’re looking to evolve or expand your business, you can partner with Limba with complete confidence. We’ve been serving the needs of small businesses since 1998 – and the only thing that’s changed in that time is our name.
We changed our name to Limba to create a clear identity for our business lending division, one that was distinct from the City Finance personal lending division. Limba is the name of a tree species known for its flexibility, so it's the ideal choice to represent the flexibility of our loans and the organic growth our business customers aspire to.
Our new 'money tree' icon illustrates the way we are 'growing business', with each branch symbolising growth and prosperity. It's a fresh, welcoming icon that positions us perfectly between the Big 4 banks and small-time operators.
At Limba, we know that even a small loan can be a big help when it comes at the right time. So whether you’re looking to build the business, buy new stock, take on a team member, move into a new premises or manage working capital, Limba can give you the cash flow support you need to succeed.
Andrew has a wealth of executive financial services experience in national and state roles, including positions at BOQ, Aussie Home Loans and Mortgage Choice. He has also been a franchise specialist for nearly three decades, so is ideally placed to drive Limba’s strategic direction and future growth.
Olly is responsible for the distribution strategy and credit quality at Limba. He has more than 20 years’ industry experience, spanning credit control, broker management and business management, including senior executive positions at Suncorp and BankWest.
Chief Operating Officer
Roman’s career spans across finance and technology sectors both in Australia and the US where he has held various senior leadership roles as CFO and General Manager. His extensive knowledge and experience in business management and accounting brings new depth to the Limba team.
Lending Team Leader
Sharif has over 12 year’s experience in credit and business banking roles. Prior to joining Limba, he was responsible for performance management and team development, change management and specialises in customer service across internal and external stakeholders.
Business Development Officer
Daxa combines relationship management skills with lending expertise to help Limba clients realise their business growth goals. She has more than 20 years’ banking experience gained in London, New Zealand and Brisbane, and has an extensive knowledge of fraud, risk and compliance issues.
At Limba, we pride ourselves on offering the type of unique, personal service our competitors can’t match. Here’s what you can expect when you partner with Limba.